1. Reflects an excellent characterization of the selected market with excellence defined in terms of accuracy, completeness, and relevance to the market
selected.
2. References that are relevant, credible, well-chosen and current, and of adequate number, including at least two wsj.com references.
3. Originality. Incorporates information from source(s), without excessive use of quotations, to identify and explain important concerns regarding the issues
identified. Turnitin similarity report and other factors do not indicate plagiarism.
[In the event of incontrovertible evidence of plagiarism, students may be given a ‘0’ for the entire project and referred for academic discipline.]
4. Paper is well- organized and develops ideas logically with references well and appropriately used.
5. Paper clearly displays facility in the use of language, and is generally free from errors in spelling, grammar, word usage, and structure.
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